Elena Mutonono/FB ads crash course for online language teachers

  • $350

FB ads crash course for online language teachers

  • Course
  • 28 Lessons

Have you had this dream, "I'll create a course and then sell it through ads?" If you've done that, you may have wasted a ton of time and money because you either did ads on your own (without a strategy) or hired a person who knew little about our industry. Perhaps you've "boosted" posts not knowing that boosting doesn't attract paying customers. This course offers you enough basics to run your campaigns efficiently.

Contents

FB ads: the puzzle pieces people don't talk about

#1: know what you're good at and who you can help.
#2: understand your audience and explain why they should care.
#3: offer something for free, then sell.
#4: make an offer.
#5: create content for visibility and reach.
#6: to grow your list build a page on your own domain.
#7: create a welcome email sequence
#8: Set up a Facebook business page (Instagram is optional)
What doesn't work (boosting, winging, delegating) and why

A quick tech set-up: pixel, page, website verification, etc.

Step 1: Set up your business manager
Set-up guide cheat sheet
Step 2: Add your ad account and your business page to your business manager
Step 3: Connect and verify your domain
Step 4: How to create and install your pixel dataset

Set up your assets: audience, custom conversion, videos + text

Step 1: Set up your audience
Step 2: Set up your custom conversion
Step 3: Create your videos + images
Step 4: Write your ad copy: my template + examples

Traffic campaigns

What is a traffic campaign and how these campaigns work
Your podcast campaign set up (2-part strategy)
Your Amazon book campaign set up
Your etsy shop set up

Lead generation campaigns

What is a lead generation campaign?
A free live class campaign funnel
Tracking results

Financials, sales and conversions

How much to invest in a campaign?
Selling through your funnel 2 options.

Book a strategy session with me.

Booking link